Planning Effective Holiday Strategy: Critical Factors and Proven Channels For Retail Vertical

In this episode, we speak to Sneha Shitut, product owner at Decathlon India about their omnichannel product strategy and how quickly they were able to roll out the signature, high-touch, offline customer experience onto the online platform, during the peak of the pandemic.

Is there a definite way to build engagement and brand loyalty? Does the paradox of unlimited choices confuse the consumer or give them more options? What is the best technology to provide the product with an edge in the market?

To help you navigate the unusual holiday season, we speak to Lomit Patel, VP of Growth at IMVU, and best-selling author of LeanAI. Learn the best practices, common pitfalls, proven campaign ideas/channels, and expectations from gaming vertical.