In this episode, we will explore how to build a connected customer experience merging the physical and digital channels, how brands can do so, along with use cases and examples from one of the biggest and most renowned fashion and lifestyle retailers in the Middle East, REDTAG.
Maboob is currently serving as the CRM Manager of REDTAG. Based in Dubai, UAE. He’s responsible for loyalty program management, campaign management, customer engagement management, and customer analytics. In close to a decade of work experience, Mahboob has served various positions at PwC India, Nucleus Software, and Fidelity Investments.
Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.
Maboob is currently serving as the CRM Manager of REDTAG. Based in Dubai, UAE. He’s responsible for loyalty program management, campaign management, customer engagement management, and customer analytics. In close to a decade of work experience, Mahboob has served various positions at PwC India, Nucleus Software, and Fidelity Investments.
Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.