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Identifying North Star Metric and The Right Approach To Building The Perfect Growth Team

August 6, 2020

32:42

Sharad Harjai podcast

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Identifying North Star Metric and The Right Approach To Building The Perfect Growth Team

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What does it take to build a thriving growth culture in an organization and what’s the role of a North Star Metric? Find the answers as we speak to Sharad Harjai, Former VP, Growth & Marketing @Dahmakan. Sharad explains the bare necessities of a successful growth marketing team, KPIs involved, and provides use cases from his time leading product & growth at Grofers and Dahmakan.

Narrator and Guests

  • Sharad Harjai

    Former VP, Growth & Marketing , Ex-Dahmakan

    Sharad Harjai, former VP, Marketing @Dahmakan has led growth marketing teams across various verticals and geographies for brands like Grofers

 and Citi Global Operations


  • Rajarshi Choudhuri

    Content Marketing Manager, MoEngage

    Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.

Sharad Harjai, former VP, Marketing @Dahmakan has led growth marketing teams across various verticals and geographies for brands like Grofers

 and Citi Global Operations


Creates and builds insightful content for the B2B/B2C marketing community by the day, moonlights as a pop culture aficionado by the night. Published author with global and national publications like e27, TechInAsia, Yourstory, Tripoto, Huffington Post, and YouthKiAwaaz. Can be found binging on Sci-Fi and High Fantasy when not churning content.

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