The LARGEST customer engagement conference for consumer brands in Malaysia

Le Méridien Petaling Jaya

2nd March 2023, 3:00 PM


What is
#GROWTH Mixer?

#GROWTH Mixer is an invite-only conference for marketing and product folks within consumer brands.

It aims at helping you network with and learn from experts and leaders engaging customers and driving growth in a digital-first world.

Building long-lasting customer relationships is the biggest growth lever. We invite leaders who share stories, discuss strategies, and teach frameworks on customer engagement and growth.

Apply to get your pass

Participating Brands at #GROWTH Conferences

Why Attend?

#GROWTH gives you the chance to network with industry leaders who are setting higher growth and engagement benchmarks every day: Key aspects include:

1. Expert Insights from Leaders: We invite industry veterans from leading brands to share their growth stories, experiences and learnings.
2. Customer Engagement and Retention Focus: Our sessions are conceived and curated to primarily solve your customer engagement and retention bottlenecks.
3. Invite-Only Summit: An invite-only format assures high-quality and exclusive content.

Meet the speakers


Daphne Lourdes

GM & Head of Marketing

Leona Lim

Senior Manager, Branding, Marketing & Communications
Bank Islam Malaysia Berhad

Waikuan Wong

Head, Airlines Global Marketing
Malaysia Airlines

Nicolas Fidry

Group Director Digital Marketing
iMoney Group

Khairold Safri Ibrahim

Head Digital Insights & Strategy
Telekom Malaysia

Rodrigo Maroto

General Manager Consumer Services

Ravi Shankar


Varun Atul Vashishtha

Product Lead – Rider Growth
Beam Mobility

Rossnan Cheong


Suresh Sakadivan

Product Lead

Saurabh Madan

VP – SEA, ANZ & Japan

Anchit Singh

Sales Manager

Benjamin Goon

Growth Manager


Conference Agenda

The sessions will cover a wide range of topics on engaging customers and driving growth




The MoEngage Story by Saurabh Madan, VP – SEA, ANZ & Japan, MoEngage

Featuring Daphne Lourdes, GM & Head of Marketing  at Atome

2023 will be a year where consumer brands will have to be more conscious of their first-party/zero-party data to provide personalized experiences, focus on being customer-centric in approach, prioritize retention as a growth lever, invest better into CX, and drive insights-led engagement.

This panel will feature the following:

  • Nicolas Fidry, Group Director Digital Marketing at iMoney Group
  • Rossnan Cheong, CEO at Senheng App
  • Rodrigo Maroto, General Manager Consumer Services, CTOS
  • Leona Lim, Business Architect at Centre of Digital Experience, Bank Islam Malaysia Berhad

From Amazon to Netflix to Tesla, every major consumer brand in the world is adopting a product-led growth (PLG) strategy to turbocharge their business. The success stories prove that product-led growth strategies can take a business from zero to one million daily active users (DAU) faster than any other strategy, conquering goals earlier considered difficult to achieve. The linchpins of product-led growth (PLG) are product managers and growth marketers who possess the combined expertise of technical know-how, marketing knowledge, and awareness of the market landscape.

This panel will feature:

  • Varun Atul Vashishtha, Product Lead at Beam Mobility
  • Suresh Sakadivan, Product Lead at Boost
  • Ravi Shankar, CMO, Carsome Group
  • Waikuan Wong, Head, Airlines Global Marketing, Malaysia Airlines

Featuring Khairold Safri Ibrahim, Head Digital Insights & Strategy at Telekom Malaysia


#GROWTH is a community for B2C CRM, product, and growth marketing professionals learning everything customer engagement and growth – from experts as well as with peers.

If your application is approved, you also get access to this vast community, courses, and learning resources. #GROWTH members also get priority invites to other conferences and peer learning events.